Task

Curating an effective SEO strategy to increase quality inquiry originating from the website.

Challenges

Some of the challenges we faced during the process involved:-

  • Finding long-tail or niche keywords to rank for.

  • Improving main keyword search rankings.
  • Improving local SEO.
  • Gaining backlinks to the website.
  • Establishing passive link acquisition channels.

What We Did

We adopted the following methods to meet our goals:-

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  • Competitive analysis to find keyword ideas.
  • Optimize target pages for those keywords.
  • Unique title tags and meta descriptions.
  • Optimized H1 tag, ALt tags, and canonical tags.
  • Optimized page speed.
  • Strategic content for each page
  • Regular Guest Posting for quality backlinks
  • SEO friendly blogs on industry-related questions.
  • Business listings and URL submissions.

  • Promoting content on various platforms to reach the target audience.
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Results Achieved

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  • We helped in business growth by attracting targeted traffic.
  • Enabled the users to easily find and consume relevant content and improved visibility.
  • The Website now has a responsive design that can be easily viewed on all devices.