Digital Marketing without analytics is waste of time and money. Analytics can provide valuable insights about performance of your campaign. Google analytics can track all types of search marketing data including search, social, referral and adwords data.
I have been working in digital marketing industry for over 5 years now. I came across more than 200 clients in my career who wanted to push their SEO campaign for different reasons. Many times I used to ask myself – Do they really need SEO? And trust me 50% clients actually didn’t require any SEO because I knew that they would not benefit from it.
Did you know? Jan Koum and Brian Acton, the founders of Whatsapp applied to Facebook and were rejected. This is a perfect example of blessing in disguise where they decided to set up their own venture, Whatsapp, now sold to Facebook for billions.
Gone are the days when traditional marketers. Digital marketing is very dynamic. Things change very quickly and you need to adapt with the situation very quickly to be in the race.
I was browsing Pinterest this morning and came across an interesting infographic by Omnicore on Pinterest. This has some very interesting stats which makes me believe that Pintrest will rule the social media in 2014 – For eCommerce websites for sure. So if you own an eCommerce website – BOY YOU ARE MISSING SOMETHING. Check this out and let me know your thoughts.
The day when Matt Cutts said ‘Stop guest posting for SEO’, my first tweet was for Ann Smarty asking what does it mean for Myblogguest.com? And she sent a simile with a link to her post where she made a very interesting statement